Dairy Queen Renewal

OUR PARTNERSHIP WITH DAIRY QUEEN

Dairy Queen has been a great partner in our safe driving initiative! Members of your communities download the app and earn reward points for driving undistracted, then redeem their safe driving points at Dairy Queen stores across Texas.

We want Dairy Queen to continue their partnership in driving meaningful change in their communities and across the state of Texas!

HOW IT WORKS FOR YOUR BUSINESS

Members of our community download the free SAFE 2 SAVE app found in their app store.

Two points are earned for every minute of undistracted driving starting at 10 mph. Users can view their accumulated points and their safe driving score after each trip!

Users redeem safe driving points for rewards offered by our partners. Reward first time customers and returning customers with fully custom offerings.

Driving Meaningful Value

Over the last year, Dairy Queen Stores across Texas have have been on the SAFE 2 SAVE App which drives customers to their locations. Below is a view of the dashboard of the results:

7,458 App Downloads

40% of Reward Clicks convert to conversions

50% of Redemptions are first time redeemers.

Nearly Half A Million Visits to DQ stores are from SAFE 2 SAVE App.

How We Market You

In App Promotions

We send promotional push notifications to the user’s phone directly connecting them to our app’s inbox & regularly promoting our partner’s rewards.

Featured Banner Ad

Advertise front and center so that your company is the first thing they see when they look at the rewards section of their app!

Visually Engaging Tiles

We highlight your business with tiles containing your logo. Once they select your business they’ll see all of your rewards that you’ve made available.

A Touch Away

Users are able to find your business easily via Search, Rewards by Category, or Rewards by Location.

HOW WE POSITIVELY PROMOTE DQ

Over the last year, we have promoted Dairy Queen at our High School Competitions, on our social media pages, through news stories, and presentations across the state.

  • 42 High School Competition Highlights

  • 8 Social Posts

  • 2 News Stories where Dairy Queen is the partner highlighted

  • 94 Presentations to schools, businesses and associations.

  • Over thousands of print materials distributed through out the state promoting Dairy Queen!

We want to continue to promote Dairy Queen at more school competitions, on presentations through out the state, and build more positive brand awareness for Dairy Queen!

WE PROVIDE MARKETING MATERIALS & TRAINING

Our team has created a custom landing page and copy to promote Dairy Queen as a Reward Partner

Dairy Queen print materials image.

What Our Reward Parters Are Saying

  • "SAFE 2 SAVE brings in people that didn't even know about us and they keep coming back."

    Scott Logan

    Grand Station, College Station

  • "Restaurants like SAFE 2 SAVE because they give back to the community, bring awareness for this issue...it's helping them to bring in new customers and higher ticket sales as well."

    Amanda Garcia

    San Antonio Restaurant Association, San Antonio

  • "I love that we are impacting students. I love that we are impacting families... The school participation is unequivocal."

    Cindi Ferguson

    Mcdonalds, Austin