Our Partnership With Dairy Queen
Dairy Queen has been a great partner in our safe driving initiative! Members of your communities download the app and earn reward points for driving undistracted, then redeem their safe driving points at Dairy Queen stores across Texas.
We want Dairy Queen to continue their partnership in driving meaningful change in their communities and across the state of Texas!
How The App Works
SAFE 2 SAVE is a free, rewards based incentive app which works to reverse distracted driving in your community. Members of your community download the app. They are rewarded points for not touching their phone while driving. Points can then be redeemed for discounts and free items at your locations
How We Drive Meaningful Value
Over the last year, Dairy Queen Stores across Texas have have been on the SAFE 2 SAVE App which drives customers to their locations. Below is a view of the dashboard of the results:
Key Take Aways
- 7,458 App Downloads
- 40% of Reward Clicks convert to conversions
- 50% of Redemptions are first time redeemers.
- Nearly Half A Million Visits to DQ stores are from SAFE 2 SAVE App.
App Add-Ons and Promotion
We offer Reward Partners multiple ways to enhance their presence in the app. In-App messages are delivered through the app messaging center and notify users through a push notification on the app.
Add-Ons
- In-App Messages
- Top Banner Placement on App
- Change pictures Anytime
- Change Rewards Anytime
- Geo-fenced pop-ups to users in area.*
* No notifications are sent while driving.
How We Positively Promote Dairy Queen
Over the last year, we have promoted Dairy Queen at our High School Competitions, on our social media pages, through news stories, and presentations across the state.
- 42 High School Competition Highlights
- 8 Social Posts
- 2 News Stories where Dairy Queen is the partner highlighted
- 94 Presentations to schools, businesses and associations.
- Over thousands of print materials distributed through out the state promoting Dairy Queen!
We want to continue to promote Dairy Queen at more school competitions, on presentations through out the state, and build more positive brand awareness for Dairy Queen!
We Provide Marketing Materials & Training
Our team has created a custom landing page and copy to promote Dairy Queen as a Reward Partner
Get The App
Drive Change in your community. Start earning rewards today for driving safely, download the free SAVE 2 SAVE app in the iOS App Store and Google Play.
Our Partnership
LoneStar Logos Management Company (LSM) and SAFE 2 SAVE have entered into a partnership that will help expand SAFE 2 SAVE’s mission to reverse distracted driving. We are two companies that help you safely discover great Texas Restaurants. Together, we are driving change by supporting and rewarding you to drive undistracted, because one life lost is one too many!
